Information on defining target markets.

Librarians Internet Index
As an industry service, AMIC hosts this web tool for connecting with market segment resources that are available on the Internet.
http://lii.org/

Chapter 9 Class Notes
Alex Brown's "Introduction to Marketing", Chapter 9, April 1996, University of Delaware.
http://www.udel.edu/

ESOMAR - Home
ESOMAR The World Association of Research Professionals.
http://www.esomar.org/

Finding Customers: Market Segmentation, CDFS-1253-94
A key factor to success in today's market place is finding subtle differences to give the business a marketing edge. A business that targets
http://ohioline.osu.edu/

Market Segmentation
The purpose for segmenting a market is to allow your marketing/sales program to focus on the subset of prospects that are " most likely to purchase your offering. If done properly this will help to insure the highest return for your marketing/sales expend
http://www.businessplans.org/

D&B Sales & Marketing Solutions

http://www.zapdata.com/

Xentel
North America's leader in profile enhancement for community-based organizations">http://www.xentel.com/

BrandSolutions - Market Segmentation Studies
Summary description provided by Brand-Solutions, Inc.
http://www.brand.com/

DSS Research: Understanding Market Segmentation
marketing researchers guide to understanding market segmentation, marketing researcher's guide to understanding market segmentation
http://www.dssresearch.com

GNA Marketing Group
GNA Marketing Group - GNAMG.com - a vast variety of marketing knowledge coupled with an exciting and well conversant marketing strategy, GNA Marketing Group a great place to go to grow your business.
http://www.gnamg.com

Pacific MicroMarketing

http://www.pacmicro.com.au/

Salmat
International micromarketing firm delivering teleservices, fulfillment, laser printing, mailing services and marketing tools.
http://www.salmat.com.au/

::::: Welcome To MSR :::::
Integrated information services company providing multicultural research, strategic consulting, call center operations, human resources, training, cultural immersion, qualitative research & client service; a WPP Group plc member company headquar...
http://www.marketsegment.com/

Mangen Research Associates Inc.
Mangen Research Associates, Inc. Leaders is custom market research solutions.
http://www.mrainc.com/

romoting Public Causes, Inc. Home Page
Washington, DC marketing and communications consulting firm dedicated to advancing the philantropic efforts of corporations, nonprofit organizations and government agencies.
http://www.publiccauses.com/

SMART - Strategic Marketing And Research Techniques - Survey Market Research
Custom marketing research, specializing in quantitative survey research for product optimization, market segmentation & brand positioning, forecasting, and customer satisfaction measurement.
http://www.s-m-a-r-t.com/

Sales, Marketing & Segmentation Services
marketing, segmentation models, segmentation, direct marketing, database marketing, market segmentation, marketing models, strategic marketing
http://www.marketap.com/

Advertising Age - American Demographics
Online magazine which includes links and data for cross-industry information.
http://adage.com/

Positioning - Marketing Basics - strategies, segmentation, niches, and more
Positioning - the 4 P's of marketing basics. Segementation, positioning strategies, niches, and more
http://determan.net/

>Selectory Business Database
Get unlimited access to company profiles for all U.S. businesses. View detailed company information and build lists of sales leads. Free 7-day trial.
http://trial.selectory.com/